Cnova Tech - Inteligência Competitiva
Data Food Service

Map the food service market by city, neighborhood or postal code

Identify establishments with an active presence on digital channels, with profile, operations, reputation and menu already combined with public registry data, to prioritize territories and sales approaches.

Request a demoSee how it works

Coverage

City, neighborhood or set of postal codes

Sources

Digital channels and public registry data

Signals

Profile, operations, reputation and menu

What is delivered

An integrated view of every establishment

Market intelligence that combines signals from digital channels with public company data to understand which restaurants and food service establishments are in the area, how they operate and how they position themselves. Every layer carries its source and collection date; fields depend on what the establishment publishes, and the layers included are defined per project.

Establishments

Identification, location and profile of the restaurants and other food service establishments found on digital channels.

Fields

Name, segment, category, chain or independent, address, coordinates, recent entry on digital channels

Operations

How the establishment operates, as published on digital channels.

Fields

Hours, business phone when available, minimum order, takeout, scheduling, logistics, delivery fee and time, payment methods listed, price range

Company

Public registry data of the company, when the establishment lists its CNPJ on the digital channel.

Fields

CNPJ, legal name, registry status, company size, share capital, main activity code (CNAE), opening date, Simples Nacional and MEI status

Customer voice

Public reviews organized by topic, delivered without author identification data.

Fields

Rating, date, published text, mentions of packaging, leakage, temperature, delivery, quantity and quality

Menu

Products, categories and prices published by the establishment on digital channels.

Fields

Categories, items, prices, discounts, options and add-ons, when available

History

Changes observed between contracted updates.

Fields

Entry to or exit from digital channels, evolution of the average review rating, price and menu changes

Who it is for

For teams that sell, onboard or expand in food service

From an area to a qualified base of restaurants and food service establishments, with criteria for prospecting, expansion and sales planning.

Platforms and apps that onboard establishments

Identify establishments with an active presence by neighborhood and segment and prioritize by reputation and review volume.

Cut criteria

Segment, neighborhood, rating, review volume, recent entry on digital channels

Acquirers, business accounts and benefits

Size each area by payment methods listed, company size and Simples Nacional status before defining the onboarding strategy.

Cut criteria

Payment methods, company size, Simples Nacional and MEI, registry status

Foodservice distributors and wholesalers

Structure routes and portfolios by kitchen type, size and opening hours.

Cut criteria

Segment, size, neighborhood, hours, chain or independent

Packaging and disposables

Prioritize establishments whose reviews mention packaging, leakage or temperature.

Cut criteria

Reviews by topic, review volume

Food and beverage manufacturers

Map points of sale by segment and neighborhood and identify, from the menu, where your category has not been identified yet.

Cut criteria

Segment, neighborhood, chain or independent, price range

Franchisors and expansion

Assess density, competition and reputation by area before opening a unit.

Cut criteria

Coordinates, neighborhood, rating, chain or independent

Criteria

Define the market your team needs to analyze

Combine location, profile, reputation, company data and operations to build the project’s cut. Delivery as CSV, Excel, API or batch for integration.

Location

  • City
  • Neighborhood
  • Postal-code radius
  • Coordinates

Profile

  • Cuisine segment
  • Chain or independent
  • Price range
  • Opening hours

Reputation

  • Customer rating
  • Review volume
  • Reviews about packaging
  • Reviews about leakage
  • Reviews about temperature
  • Reviews about delivery
  • Reviews about quantity
  • Reviews about quality

Company

  • Registry status
  • Company size
  • Simples Nacional and MEI
  • Share capital
  • Years in business
  • Activity code

Operations

  • Payment methods listed
  • Own logistics
  • Takeout
  • Scheduling
  • Minimum order

Commercial signals

  • Business contact available
  • Recent entry on digital channels

Segments covered

Cuisines and formats in the database.

  • Brazilian
  • Japanese
  • Pizza
  • Sweets and cakes
  • Italian
  • Snacks
  • Ice cream
  • Bakery
  • Arabic
  • Healthy
  • Lunch boxes
  • Açaí
  • Meats
  • Savory snacks
  • Pastel
  • Chinese
  • Vegetarian
  • Vegan
  • Burgers
  • Coffee shop
  • Drinks
  • Frozen
  • and more
In practice

Questions your team can answer

Examples of analyses made possible by combining the contracted layers.

Territory

How many Japanese restaurants with an active presence were identified in Vila Mariana, and which are rated above 4.5?

Layers

Establishments, Customer voice

New signals

Which establishments recently appeared on digital channels within my coverage?

Layers

Establishments, History

Customer voice

Which establishments have reviews that mention packaging, leakage or temperature?

Layers

Customer voice

Onboarding

Which establishments list meal vouchers, and which do not list that payment method?

Layers

Operations

Qualification

Which companies are active in the CNPJ registry, opted for Simples Nacional and opened less than two years ago?

Layers

Company

Trade marketing

On which menus in the area does my category appear, and on which has it not been identified yet?

Layers

Menu

Coverage

Coverage and updates defined per project

We verify the digital presence of the area of interest before the proposal. The project defines coverage, layers, update frequency and delivery format.

Coverage

City, neighborhood, postal code, set of postal codes or coordinates.

Updates

Frequency defined by the sources and the contracted scope. Every file carries its latest collection date.

Example

See how the data reaches your team

An illustrative slice of the establishments file, with the delivery headers. Fields vary with the layers of the project.

NOMESEGMENTOBAIRROCIDADENOTAAVALIAÇÕESATIVOCNPJPORTEÚLTIMA COLETA
PIZZARIA DOM VITOPIZZABELA VISTASÃO PAULO4.8312SIM••.•••.•••/0001-••MICRO EMPRESA2026-09-12
SUSHI OKAMIJAPONESACONSOLAÇÃOSÃO PAULO4.71204SIM••.•••.•••/0001-••EMPRESA DE PEQUENO PORTE2026-09-12
NAPOLI FORNO A LENHAPIZZAPARAÍSOSÃO PAULO4.687NÃO2026-09-11

Example with illustrative data: fictional names and masked CNPJ. Column names are in Portuguese, as in the delivered file.

Structured deliveries, with versioned columns and a collection date in every file.

Standard delivery columns

v1

File: estabelecimentos.csv

  • NOME
  • SEGMENTO
  • CATEGORIA
  • REDE
  • ENDEREÇO
  • BAIRRO
  • CIDADE
  • UF
  • CEP
  • LATITUDE
  • LONGITUDE
  • CNPJ
  • TELEFONE COMERCIAL
  • NOTA
  • AVALIAÇÕES
  • ATIVO
  • LOGÍSTICA
  • TAXA ENTREGA
  • TEMPO ENTREGA
  • RETIRADA
  • AGENDAMENTO
  • PEDIDO MÍNIMO
  • MEIOS DE PAGAMENTO
  • FAIXA DE PREÇO
  • HORÁRIOS
  • RAZÃO SOCIAL
  • NOME FANTASIA
  • SITUAÇÃO CNPJ
  • TIPO (matriz ou filial)
  • PORTE
  • DATA ABERTURA
  • CNAE
  • ATIVIDADE PRINCIPAL
  • SIMPLES NACIONAL
  • MEI
  • CAPITAL SOCIAL
  • EMAIL RECEITA (sob contrato)
  • TELEFONE RECEITA (sob contrato)
  • MUNICÍPIO RECEITA
  • UF RECEITA
  • ÚLTIMA COLETA

File: avaliacoes.csv

  • RESTAURANTE
  • CIDADE
  • SEGMENTO
  • NOTA
  • COMENTÁRIO
  • CATEGORIAS
  • DATA COMENTÁRIO
  • DATA PEDIDO
  • DATA COLETA

File: cardapio.csv

  • CATEGORIA
  • ITEM
  • DETALHES
  • PREÇO
  • PREÇO ORIGINAL
  • DESCONTO %
  • PROMOÇÃO
  • COM OPÇÕES
  • GRUPOS DE OPÇÕES
  • Nº OPÇÕES
  • DATA COLETA

History as defined per project (entry and exit by date, menu and review snapshots). Additional indicators and analyses are defined per project and delivered as extra columns or files.

How it works

From demo to delivery

1

Demo

A 30-minute online meeting in which we present live the market cut for a postal code of your team’s choice, with the layers relevant to the project.

2

Proposal

With objective, area and layers defined, we present coverage, update frequency, delivery format and commercial terms.

3

Delivery

After signing, the data for the defined cut are delivered as CSV, Excel, API or batch for integration, as set in the proposal.

4

Continuity

Updates as contracted and support for your team for the term of the agreement.

Data governance

Public and digital sources, with documented processing

Traceability

Every file carries its collection date, and every column has its source identified in the data dictionary.

Company data

Registry data from the public CNPJ registry of Brazil’s federal tax authority, when the establishment lists its CNPJ on the digital channel.

Privacy

Reviews are delivered without the name, profile or photo of whoever wrote them, with the text as published.

LGPD and documentation

Documented processing, a defined legal basis and a channel for data protection requests.

FAQ

What teams ask before the demo

See your area in a demo

Tell us your team’s objective and a city, neighborhood or postal code of interest. In the meeting we present the market cut live and align coverage, fields and next steps.

Request a demo